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The business model of Toast makes money primarily from subscription services, financial technology solutions, hardware, and professional services. How does Toast work? DocuSign works by offering an electronic signature product, and a cloud software platform that automates and connects the entire agreement process. What strategy pillars make Natural Ice Cream the most loved ice cream brand in India and to be featured in the top 10 brands in the country? Johnnie Walker is a 200 years old brand but it is still going strong with its marketing strategies and bold attitude to challenge the conventional norms. US Justice Department has that Google’s acquisition of doubleclick is the reason for its dominance in advertising business. What was this deal all about? In many countries cigrette advertising is banned. But then how a century old brand like Marlboro has managed to survive with its marketing strategies? How is it that ex-flipkart employees or Flipsters as they call themselves have achieved such massive success in the Indian Startup Ecosystem? Staying close tour existing customers’ needs is important but a business should not then ignore disruptive innovation as it helps a business stay relevant. Ajeet Khurana has been a name quite synonymous with the Indian Startup space. The Strategy Story interviewed Ajeet Khurana to know his startup strategies The story of Vespa states the ability of the brand to churn out innovative pieces. Vespa has introduced many utilitarian models to keep pace with the changing times. DocuSign works by offering an electronic signature product, and a cloud software platform that automates and connects the entire agreement process. What strategy pillars make Natural Ice Cream the most loved ice cream brand in India and to be featured in the top 10 brands in the country? Reimagining its model as a verb for the services it does, Dunzo has come a long way in integrating several aspects of the hyper-local business model. What innovative business strategies helped Pixar animation films carve a unique identity for themselves, and revolutionize the animation film business? Let’s dive into the changes that LinkedIn has made to its content strategy and how that is going to impact most businesses and personal brand experts out there.
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