Is cryptocurrency really the future of finance? With rising market valuations, it seems so. What are the challenges? How are financial institutions dealing?
Zappos has developed a unique strategy and has taken numerous actions like 365 days return policy to ensure the best customer service.
Blackstone acquisition of Hilton was one of the most profitable LBO transactions in the history of private equity. What actually happened? What is LBO?
The first name that comes to mind as soon as we talk about jeans is Levi’s. Levi’s has created an ultracool factor for its fans through its ultracool brand strategy.
Mobile games have seen a huge surge in revenue due to Covid lockdown but what monetization strategies these free-to-use games adopt? They lead you to a pain point
IPL Marketing think tank has devised a set of marketing strategy to transform IPL into one of the most sought-after and money-spinning sports events in the world.
In many ways, Chanel defined taste for generations. Let’s see which luxury marketing strategy of Chanel cemented its position as an innovator.
Today, with over 2200 stores worldwide, Uniqlo is well known for its simplicity and quality. So, What is the business strategy that propelled the growth of Uniqlo?