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Movie Theaters earn a high margin on Food & beverages. So they adopt a strategy that makes you spend more in the theater. What is that tactic? Tata Salt is an emotion in India. From Namak ho Tata ka to Desh ka Namak, Tata Salt company has built an emotional connection with customers. Indians especially armed forces and college students for generations have loved Old Monk. What makes this rum so special? It’s classy, dark yet affordable. India has always been an ardent lover of Parle-G. But during the lockdown, its sales have drastically increased due to dramatic consumption. Why? Why Indians love maggi? How it has become a favorite snack? Maggi was banned in 2015 but was given a green signal in 2016. What is happening now? Perfeth is an invite-only exclusive community of expert engineers. Shecodes is a passion project of Perfeth that aims to bring up the voice of women engineers MTR has exhibited all formats of strategic brand building in its successful business model by delivering a wholesome and authentic experience in all it product categories.
