Miniso’s business model with this exceptional expansion rate was built on the foundation of one thing- Marketing Strategy. What are the pillars of this strategy?

Coca Cola for over a century has ruled the hearts of its consumers with its out-of-the-box Marketing mix (4Ps), plan, and strategy. What is so unique in Coke’s strategy?

Apple is undoubtedly one of the world’s most loved brands because of its innovative marketing & advertising strategy and its continuous technology innovation.

It’s interesting to understand how Amazon consistently prices its products so competitively and to learn the various pricing strategies and tools at play.

Let’s find out how the heritage Italian brand, Gucci, employed four marketing strategies to eventually become millenials’ favorite luxury brand.

Just Dial follows a prepaid business model & has remained debt-free since its inception. 30 Mn listings on Just Dial and a financially stable model attracted Reliance’s growing digital ecosystem.