Consumers don’t just buy the Rolls Royce car swathed in premium quality pigments, but the entire experience that comes with it: A luxury marketing strategy
No one could have thought how life would change overnight. It has been a challenging year for everyone. But we humans are adaptable creatures and try to fit into a…
Apple recently announced Apple One, which essentially combines its services into a monthly subscription-based business model. What’s the pricing strategy?
How Guiabolso used market expansion strategy with the goal of bringing more and more unserved customers under the umbrella of organized financial lending?