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Expedia primarily makes money from its travel products and services through different business models: merchant, agency, and advertising. Venture Capital firms deploy a multitude of strategies for investment or ensuring rights, protecting the downside, securing return/ exit by Deal Structuring. How? Priyank Ahuja, a Product Leader & Digital Transformation Evangelist with 14 years of progressive experience in Product Management, will guide in his 1.5-hour master session on hacks to get into product management. ZeroVir- a startup born out of sanitization necessity generated during COVID Pandemic. Chandrashekhar was quick to realize business potential Demarketing is a type of marketing when brand wants to discourages you from buying its product. But why brands adopt demarketing strategy? Mukul Shah of YOLO Bus has disrupted the highly competitive interstate bus transportation by collaborating instead of competing. How? Indian gaming industry is booming. Women Participation is increasing. Ii is becoming a career choice for youth. Covid has accelerated growth. Strategic storytelling helps people to understand better. Through strategy storytelling framework we developed, one can be an ace storyteller Emotional Marketing is about building a connection with customers which is much more than products. Brands are using it very strategically. Red Bull Marketing strategy has 2 major components: sampling to target the audience and using adventure sports as a means to communicate its brand strategy Venture Capital firms deploy a multitude of strategies for investment or ensuring rights, protecting the downside, securing return/ exit by Deal Structuring. How? Priyank Ahuja, a Product Leader & Digital Transformation Evangelist with 14 years of progressive experience in Product Management, will guide in his 1.5-hour master session on hacks to get into product management. Nike has a mass-market business model which caters to sports enthusiasts, that focuses on Innovation and Customization & that inspires people to take up sports. Convenience, time-saving, and safety make online grocery shopping the BEST choice for consumers, JioMart with its inclusive business model is a top contender of that choice. NIO with its business model of 7 wonders seems all set to drive over the rocky terrain of rising costs of the automotive industry to be a dominant force in the world of EVs.
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