In the last few years, Formula One has come a long way, especially with its marketing strategy. Fans are now treated with respect and given equal importance.
Nike has a mass-market business model which caters to sports enthusiasts, that focuses on Innovation and Customization & that inspires people to take up sports.
Convenience, time-saving, and safety make online grocery shopping the BEST choice for consumers, JioMart with its inclusive business model is a top contender of that choice.
NIO with its business model of 7 wonders seems all set to drive over the rocky terrain of rising costs of the automotive industry to be a dominant force in the world of EVs.
What led a Mexican foodservice chain of Quick Service Restaurants (QSR) to such success? The answer lies in Chipotle’s business model and marketing strategy.
Dollar Shave Club built a business model by eliminating the middleman, i.e., wholesalers and distributors, to sell to the customer directly i.e. D2C
SKF packaged the product, the technology, performance agreements, monitoring, maintenance, failure detectability, reliability services, and future upgrades into an integrated contract.
Branded payments allows a customer to avoid supplying their personal information across multiple services, using a gift or payment card as a financial source at all touchpoints.
Ireland employs BEPS tools targeting technology companies that enable profit shifting from high tax jurisdiction to low tax jurisdiction, saving billions of dollars in taxes.
Forever 21 was based on a brilliant business model low costs to produce domestically, saving both time and effort but its strategy to focus only on offline channels failed it.
Gone are those days when millions of dollars in fancy brand-building activities used to allure customers. Today customer loyalty is inclined towards brands that stand for social justice
Bombay Shaving Company has transformed men’s grooming from a mundane to-do task to an experience to look forward to with its unique value proposition
DEI represents action/strategy in the direction of reducing inequality. A+E Networks uses content series and outreach to tell powerful and transforming stories.
Competitive Advantage is a company’s ability or strategy to perform in a way that competitors cannot match uniques the capabilities to serve the customer.
The strategy to promote experience and not a product would be Starbucks’ root promotion strategy to drive its success through decades.
In just a matter of few year Swiggy has become an integral part of our lives with its innovative business/revenue model and creative marketing strategies.
MTR has exhibited all formats of strategic brand building in its successful business model by delivering a wholesome and authentic experience in all it product categories.
Ninjacart business model deals with the problem of inefficiencies in the supply chain by connecting farmers with retailers and trying to remove the middlemen.