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Why Apple and Tesla have split their stocks? Stock split allows small investors to buy stock, increasing liquidity in the market & investors interest Warby Parker, a challenger to Luxottica has disrupted the entire eyewear market with its fun, trendy, and affordable brand image & unique business model. How? ZeroVir- a startup born out of sanitization necessity generated during COVID Pandemic. Chandrashekhar was quick to realize business potential Demarketing is a type of marketing when brand wants to discourages you from buying its product. But why brands adopt demarketing strategy? Indian gaming industry is booming. Women Participation is increasing. Ii is becoming a career choice for youth. Covid has accelerated growth. Strategic storytelling helps people to understand better. Through strategy storytelling framework we developed, one can be an ace storyteller Hermès has created a €36B empire and has customers spending sleepless nights to buy the products with its innovative marketing strategy. How?
