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Organizations struggle to provide value even with their single product but 3M has been doing successfully with its 60,000 products with its innovation strategy. Pinterest offers functionality to capture, collect and share images and the ideas embodied therein, having deep-reaching impact on Pinterest’s business model In 2006, Sky became the first carbon-neutral media company. In February 2020, Sky announced its plans to go net zero carbon by 2030 across its entire value chain. Anyone can create an account to tweet their views instantly with a global reach and all this is for free. This leads us to the question What is the revenue model of Twitter? Google Stadia is Google’s entry into the console gaming market. Its too early to call Google Stadia a fail but the gaming community is not very impressed. Why? What’s so different about the marketing, branding, & promotion strategy of the largest milk cooperative in India, Amul, that 1.4 billion love this brand equally? The phenomenon of falling head over heels with a product or a company constitutes what marketers call ‘Brand Love.’ What are the phases of brand love and How are Brands creating it?
