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Mamaearth’s solid marketing strategy & USP of the absence of toxins chemicals in their products has helped them create a strong brand image among millennials. Hermès has created a €36B empire and has customers spending sleepless nights to buy the products with its innovative marketing strategy. How? IDEO excelled in using design thinking strategy in complicated products to simplify deliverables that could be worked on in excruciating detail. Nestle, with its business model of creating shared value and its rock-solid marketing mix, has managed to find a cozy place in every household, making it the No. 1 FMCG brand The business model of Curefit is an innovative blend of coaching, engagement, and delivery through a combination of online and offline channels. Organizations struggle to provide value even with their single product but 3M has been doing successfully with its 60,000 products with its innovation strategy. Shopify’s business model is driven by its ability to attract new merchants, retain revenue, and increase sales to merchants. How does Shopify make money?
