Ever wondered how DMart is able to consistently offer value to its customers in terms of lower prices? The secret sauce of DMart’s success lies in the EDLP strategy

The story of Vespa states the ability of the brand to churn out innovative pieces. Vespa has introduced many utilitarian models to keep pace with the changing times.

Marvel Strategy of building cinematic universe is a lesson that can help position a company, products, and services for long-term and sustainable growth.

By adopting a leagile supply chain, it became possible for Benetton to produce large volumes of garments to exploit economies of scale at the manufacturing level.

Southwest Airlines was founded on the notions of low cost carrier but with its unique strategy has been profitable for the last 45 years in a row.