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Urban Company adopted a full stack approach in its business model that has become a service marketplace. What is this approach? How Urban Company is acing it?
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In many ways, Chanel defined taste for generations. Let’s see which luxury marketing strategy of Chanel cemented its position as an innovator.
Today, with over 2200 stores worldwide, Uniqlo is well known for its simplicity and quality. So, What is the business strategy that propelled the growth of Uniqlo?
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In many ways, Chanel defined taste for generations. Let’s see which luxury marketing strategy of Chanel cemented its position as an innovator.
Today, with over 2200 stores worldwide, Uniqlo is well known for its simplicity and quality. So, What is the business strategy that propelled the growth of Uniqlo?
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Using “Swadeshi” or “Make in India” has become trendy for brands to use in their marketing strategy. The strategy is helping in stronger brand positioning
Color dispensing machines transformed the Indian paint industry. They provided economies of scale and reduced inventory levels, improving profitability
IKEA is a global giant. But for India the brand modified its business strategies. The adaptation strategy by a global brand is called Glocalization
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