From a marquee ayurvedic brand to getting lost in the crowd, read Vicco’s advertising strategies and its rise, fall and its attempt to make a comeback.
You would be surprised to know that the world’s largest car company, simply in terms of the sheer number of…
Nike has built one of the most powerful brands in the world through its benefit based marketing strategy. What is this strategy and how Nike has used it?
What are the various advertising strategies that make Titan a consumer’s choice? How Titan decided to choose Mozart’s symphony as its tune for commercials?
How has Harley-Davidson embodied a “cult status”? Know more about its inclusive marketing strategy, brand loyalty and exclusive customer base.
How one step towards digital transformation completely changed the brand perception of Domino’s from a pizza delivery company to a technology company?
Nirma challenged the status quo of HUL with its customer needs understanding, perfect pricing strategy, and a brilliant marketing and supply chain strategy.