Over the course of a decade Manasvi Singh has launched 3 successful ventures. His Mantra is don’t chase passion, chase opportunities. Read how?
Bata is not an Indian brand. It is as international as it can be. But adaptation & marketing strategy made Bata India’s highest-selling footwear brand.
Retain The Star has come up with Talent loan concept where a company provides its employees on a contract basis to other companies looking for similar skillset
What are the various advertising strategies that make Titan a consumer’s choice? How Titan decided to choose Mozart’s symphony as its tune for commercials?
How one step towards digital transformation completely changed the brand perception of Domino’s from a pizza delivery company to a technology company?
Wondering what strategies make Marvel Studios one of the most successful franchises in film history? What Marvel Studios did differently?
How critical mass effect plays a role in boycotts? How it worked in Uber’s boycott campaign? Is social media accelerating the speed to achieve critical mass?
How Apple sells higher priced product by building an affinity for its lower priced product. The psychological effect is Halo Effect. How Halo Effect works?
Nirma challenged the status quo of HUL with its customer needs understanding, perfect pricing strategy, and a brilliant marketing and supply chain strategy.