India has always been an ardent lover of Parle-G. But during the lockdown, its sales have drastically increased due to dramatic consumption. Why?
Technology has disrupted the human lives for many centuries. But survival in new age Artificial intelligence requires new age skills. Are we ready for it?
Why Indians love maggi? How it has become a favorite snack? Maggi was banned in 2015 but was given a green signal in 2016. What is happening now?
Perfeth is an invite-only exclusive community of expert engineers. Shecodes is a passion project of Perfeth that aims to bring up the voice of women engineers
Tesla stock price has shown 400% growth in 5 months. 70% in a month. Tesla added $51 bn on Monday alone. Is the growth sustainable or a bubble will burst?
Diamond engagement rings are the result of a flawless marketing strategy by De Beers and Ayer that made them the status symbols they are today
Why Reliance has purchased Big Bazaar for $3.4bn when it has its own Reliance Retail? Big Bazaar is adding its stronghold on Grocery and Fashion segment to Reliance
The Strategy Story is Happy to collaborate with REFLECTIONS for a webinar on “LinkedIn Strategies for job search”. Attend webinar and augment your job search like a champion!
What investment strategies made Warren Buffett the best investor of the 21st century? He is a true believer in Long Term Value Investing.
iD Fresh Food disrupted the Ready to eat market by providing food with no preservatives. But how was the brand successful in this innovation?
Why Apple and Tesla have split their stocks? Stock split allows small investors to buy stock, increasing liquidity in the market & investors interest
Warby Parker, a challenger to Luxottica has disrupted the entire eyewear market with its fun, trendy, and affordable brand image & unique business model. How?
Red Bull got its name from a Thai energy drink “Krating Daeng” from the same family which majorly owns Red Bull. Krating Daeng means Red Bull
ZeroVir- a startup born out of sanitization necessity generated during COVID Pandemic. Chandrashekhar was quick to realize business potential
Demarketing is a type of marketing when brand wants to discourages you from buying its product. But why brands adopt demarketing strategy?
Mukul Shah of YOLO Bus has disrupted the highly competitive interstate bus transportation by collaborating instead of competing. How?
Indian gaming industry is booming. Women Participation is increasing. Ii is becoming a career choice for youth. Covid has accelerated growth.
Strategic storytelling helps people to understand better. Through strategy storytelling framework we developed, one can be an ace storyteller