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Venmo is a mobile payments company that was aimed at users who wish to split bills. How Venmo works? What is Venmo’s business model? It costs nothing for its users, so how does Venmo make money? In a country where menstrual hygiene is still a taboo, whispers from P&G came with a forward thinking marketing campaign to untaboo the taboo We love advertising of Fevicol, a brand by Pidilite Industries. But the real credit for its success is based on forging unbreakable bonds with each section of the society. In a country where menstrual hygiene is still a taboo, whispers from P&G came with a forward thinking marketing campaign to untaboo the taboo We love advertising of Fevicol, a brand by Pidilite Industries. But the real credit for its success is based on forging unbreakable bonds with each section of the society. How Apple sells higher priced product by building an affinity for its lower priced product. The psychological effect is Halo Effect. How Halo Effect works? Nirma challenged the status quo of HUL with its customer needs understanding, perfect pricing strategy, and a brilliant marketing and supply chain strategy. Can just one man revolutionize India’s retail market and change our shopping habits? Find out how Kishore Biyani’s Big Bazaar became the face of organized Retail in India.
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