Do you know the hassle in buying a used two-wheeler at the right price and with correct paperwork? Read Vikash’s journey of finding a solution to this problem.
Bata is not an Indian brand. It is as international as it can be. But adaptation & marketing strategy made Bata India’s highest-selling footwear brand.
Retain The Star has come up with Talent loan concept where a company provides its employees on a contract basis to other companies looking for similar skillset
Nike has built one of the most powerful brands in the world through its benefit based marketing strategy. What is this strategy and how Nike has used it?
Would you give up a 6-digit monthly salary to do something for free? Read on to find out why Amrut Deshmukh gave up all things nice with a higher purpose in mind “To Make India Read.”
What are the various advertising strategies that make Titan a consumer’s choice? How Titan decided to choose Mozart’s symphony as its tune for commercials?
How has Harley-Davidson embodied a “cult status”? Know more about its inclusive marketing strategy, brand loyalty and exclusive customer base.
How one step towards digital transformation completely changed the brand perception of Domino’s from a pizza delivery company to a technology company?