Before purpose became the “buzzword” that it is today, one brand-activated purpose, masterfully, over the years, to reach its iconic status – DOVE!
Keeping CX, Marketing, Pricing, and most importantly its customers at the heart of its strategy, OnePlus in just a matter of few years has ruled the market. How?
Being easy on the feet, but less so on the eyes, Crocs not only sustained the hatred but also made a powerful comeback! Crocs turned this hatred into a well-planned business strategy.
Niche Marketing strategy is aimed at advertising the marketing efforts towards a very specialized and targeted audience. Saregama Carvaan taps that audience perfectly.
Fabindia now had an interwoven network of 50,000+ weavers and 90,000+ artisans scattered all over India. To manage Fabindia has come up with SRC business model
The business model of Rivigo solves the truck driver’s shortage while helping drivers maintain a healthy work-life balance by allowing them to be at their home every day.
Topical Marketing is to take a current story or event and develop an ad campaign laced with their brand reference to piggyback on a trending subject.
‘Sustainable Impact’ is HP’s guiding principle for delivering on its corporate vision – to create technology that makes life better for everyone, everywhere.
Strategy of Rolex to create brand recognition has gone hand in hand with its innovative launches since the beginning. What makes Rolex so unique & luxurious?