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In Luxury Business

Gucci Marketing Strategy: Lessons From Instagram’s Favorite Luxury Brand

7 Mins Read

Let’s find out how the heritage Italian brand, Gucci, employed four marketing strategies to eventually become millenials’ favorite luxury brand.

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In Advanced Strategies

Why Is The World Moving Towards A Subscription Economy?

5 Mins Read

Subscription service – Why is it a good business strategy? Food, clothes, furniture, cars and practically everything can now be subscribed!

In Brand Marketing

Why Indians love Old Monk? What is the revival plan of the dying brand?

8 Mins Read

Indians especially armed forces and college students for generations have loved Old Monk. What makes this rum so special? It’s classy, dark yet affordable.

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