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In Advanced Strategies

Amazon: Mastering the art of decoupling & recoupling

6 Mins Read

Decoupling is a business strategy to hack, identify and arrest a particular stage of the value chain which the incumbents sub-optimally or poorly address. Amazon has done that perfectly.

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In Brand Marketing

Viral Marketing over the Long-Haul ft. Burger King

7 Mins Read

Burger King with its multiple viral marketing campaigns has managed to stay relevant despite a heavyweight competitor like Mcdonald’s. How?

In Finance

How traditional banks in India are dealing with cryptocurrency?

7 Mins Read

Adaption of cryptocurrency like Bitcoin is rising in India. Despite the removal of RBI ban by the Supreme Court, Indian banks still hesitate to deal in crypto

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In Brand Marketing

Viral Marketing over the Long-Haul ft. Burger King

7 Mins Read

Burger King with its multiple viral marketing campaigns has managed to stay relevant despite a heavyweight competitor like Mcdonald’s. How?

In Finance

How traditional banks in India are dealing with cryptocurrency?

7 Mins Read

Adaption of cryptocurrency like Bitcoin is rising in India. Despite the removal of RBI ban by the Supreme Court, Indian banks still hesitate to deal in crypto

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