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Ex-McKinsey Mr. Krishna N. V. will guide you in his 3-hours master session on “How to get into a top Consulting firm and become a top strategy consultant” Marketing strategy of WOW Skin Science focused on analyzing consumer decision-making journeys and using tools of persuasion, which can be explained through a framework called AIDCAS What is the business model of Adidas that is helping the brand rule the sportswear industry across all the sports for so many decades? What makes athletes love it? Moderna’s business strategy & model are based on creating a platform. These are systems that can be easily scaled and tailored for multiple different applications. Decoupling is a business strategy to hack, identify and arrest a particular stage of the value chain which the incumbents sub-optimally or poorly address. Amazon has done that perfectly. Nescafe’s marketing strategy & mix includes inspirational advertising strategy, range of products, maintaining affordability, and utilizing Nestle’s strong distribution network. How does Groupon work? Groupon analyses what customers are interested in purchasing and lists the coupons on site. How does Groupon make money? What is Groupon’s business model?
