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In Brand Marketing

Coca Cola Marketing Strategy, Plan & Mix (4Ps)

13 Mins Read

Coca Cola for over a century has ruled the hearts of its consumers with its out-of-the-box Marketing mix (4Ps), plan, and strategy. What is so unique in Coke’s strategy?

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In Advanced Strategies

Why the world going gaga over statistics is misplaced?

7 Mins Read

Statistics are important but they are being misused by people to serve an agenda or using correlation as causation. Brands are also it. Belief is misplaced. How?

In Marketing Strategies

“Swadeshi” has become a part of the marketing strategy. How?

7 Mins Read

Using “Swadeshi” or “Make in India” has become trendy for brands to use in their marketing strategy. The strategy is helping in stronger brand positioning

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In Advanced Strategies

Why the world going gaga over statistics is misplaced?

7 Mins Read

Statistics are important but they are being misused by people to serve an agenda or using correlation as causation. Brands are also it. Belief is misplaced. How?

In Marketing Strategies

“Swadeshi” has become a part of the marketing strategy. How?

7 Mins Read

Using “Swadeshi” or “Make in India” has become trendy for brands to use in their marketing strategy. The strategy is helping in stronger brand positioning

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