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Facilitated by an ex-McKinsey Consultant, The Strategy Story organizes an exlusive course on strategy consulting to make you a better problem solver and get you into consulting. Tigerair, an airline by SIA, once launched a INFREQUENT FLYER CLUB program to make customers feel smarter instead of cheap. How this strategy worked? What is a beachhead strategy? How companies like Facebook have grown using beachhead strategy? What are the advantages and how this strategy is implemented? Tigerair, an airline by SIA, once launched a INFREQUENT FLYER CLUB program to make customers feel smarter instead of cheap. How this strategy worked? What is a beachhead strategy? How companies like Facebook have grown using beachhead strategy? What are the advantages and how this strategy is implemented?
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