I am a marketing strategist and love branding both by profession and passion. Having worked with both big brands and start-ups, from Retail to FMCG to Ed-tech, in different countries with people from different nationalities, I believe in, never stop hustling and giving back to society as much as you can. From analyzing the behavior of 3000 different customers to increase the conversion rate, to analyzing the social media metrics to know what the world is talking about, I am all about digging upon business metrics from all perspective