Analysis and research on pre owned cars in India. Market was growing and COVID effect on income of people would further increase the demand of used cars.
Yahoo’s story or case study is full of strategic mistakess. From wrong to missed acqusitions, wrong CEOs, the list is endless. No matter how great the product was!!
Sallyann built GLEAC to solve the problem of soft skills gap in an employee that are required for a particular job. What strategy mistakes Gleac made?
Haldirams invented the bhujia we know today and made it top most snack seller. It’s a story of conviction that turned a small shop into a billion-dollar entity.
Tigerair, an airline by SIA, once launched a INFREQUENT FLYER CLUB program to make customers feel smarter instead of cheap. How this strategy worked?
What is a beachhead strategy? How companies like Facebook have grown using beachhead strategy? What are the advantages and how this strategy is implemented?
Dairy Milk has become the most loved chocolate in India with highest market share among the chocolate brands and making Mondelez the top chocolater maker in India
What is a blockbuster drug? What business strategies pharmaceutical companies adopt to make a drug blockbuster? Why the Covid drug would become a blockbuster?
Microsoft CEO Satya Nadella said, “You join here, not to be cool, but to make others cool.” We decode the strategy powered by this statement.
It’s not difficult to get your content popular on LinkedIn as it is a platform where content grows organically. You just need to know the right strategies.
Victoria’s Secret is a brand that redefined the meaning of sensuality in the lingerie segment. But why this brand is losing its charm among women of today?
Amul has recently launched Panchamrit. With this product Amul has ventured into Ayurveda and devotional category business which is highly unorganized. Read its strategy
Touted as the most valuable car company in the world, Tesla firmly sticks to its zero dollar marketing. Then what is Tesla’s marketing strategy?
Its the end consumer who pays for the rewards on the credit cards not the bank or card network because of the merchant fees involved. How?
Luxury brands compete with fashion shows and clothing lines that lose money. But where is the real revenue coming from? Read the story to find out!!
What is decoy pricing strategy? Its all about consumer behaviour. How The Economist magazine or any business uses this strategy to increase sales?
What is ambush marketing strategy? How coca cola and pepsi have won the war against each other by successfully implementing the strategy?
What is Adjacency Expansion strategy? How Nike has used it over the decades to outperform its competition and venture into segments other than shoes?