One of the biggest challenges facing businesses today is pricing and there are 7 common pricing mistakes made by most businesses. What are these mistakes?
Author
Neema Gray
BrowsingNeema Gray is founder of NVG Value Pricing, a value strategy consultancy based in the U.K. helping businesses solve their product innovation and pricing challenges. Trusted advisor to manufacturing companies, leading pricing, new product launch and monetization projects. She is an accomplished business transformation and change management professional with a proven track record of adding $millions to top and bottom line and delivering customer satisfaction, innovative solutions, differentiation and compelling value proposition.